Ahead of the Iowa caucuses, Republican presidential candidates are aiming to connect with voters who are dissatisfied with the state of the U.S. economy and hoping for some relief from their financial concerns. According to recent CBS News polling, a majority of Americans believe that the economy is in poor condition, despite positive economic indicators like low unemployment rates and a growing U.S. economy. One of the main concerns for voters is the impact of inflation, which is currently increasing at a slower pace compared to the previous year due to the Federal Reserve's interest rate hikes. However, prices still remain higher than they were before the pandemic, and many Americans are struggling to pay their basic household bills. In response to this dissatisfaction, GOP candidates are focusing their campaigns on addressing the issue and highlighting their plans to make everyday living costs more affordable. "Even though inflation has decreased, prices are still high for many essential items," said one candidate, emphasizing the need for solutions that will alleviate the financial burden on American families.

"The discussion primarily revolves around how Biden's economic policies have contributed to the surge in prices. The candidates are hoping that voters will acknowledge their efforts to reduce spending, which they directly link to the increase in inflation," he explained.

The rise in rents and food prices has significantly impacted overall inflation in the United States. In December, inflation reached an annual rate of 3.4%, surpassing the Federal Reserve's target of 2% despite their attempts to curb it.

Reflecting their priorities at the polls?

As the first state to hold nominating contests, Iowa serves as a crucial test for candidates vying for their party's nomination. Although Trump currently leads among Republican voters, GOP candidates are actively promoting their campaign ideas in Iowa.

The GOP will conduct its caucuses on Monday, Jan. 15, at 7 p.m. CT, or 8 p.m. ET. Meanwhile, Iowa Democrats will also hold a caucus on the same day, but voters will have the option to choose their candidate entirely through mail-in ballots this election cycle. The results will be announced on Super Tuesday, which falls on March 5.

"People are experiencing the impact of rising prices in their day-to-day lives. Whether it's housing, with increased interest rates for homes, or rent for apartments, or even basic necessities like food and gas, individuals are feeling the strain on their budgets. That's why the candidates continue to address this issue," Gruber-Miller emphasized.